How Solvd Supported the Fashion Rental Revolution in the UK
In Autumn 2019 we were approached with a request to develop a unique subscription platform for clothing rental. The UK-based startup “The Devout” intended to launch a monthly subscription service offering designer brands and vintage pieces. The task was concrete enough: we had to provide an end-to-end solution and come up with an MVP in six months. Once the team was formed, we immediately got to work.
- Perform a business analysis
- Design a visual appearance of the platform
- Build both the backend and frontend
- Conduct testing activities
- Engagement Model
1 year (6 months for the MVP)
Engineers developed a scalable platform available for seamless implementation of new features, third-party app integrations, and order flow optimization
Prioritizing smart time-to- market, we used Laravel to deliver an easy-to-use admin panel for website and order management
Developed a user-friendly shopping cart, catalog, and private account system
Implemented recommendation logic and a coupon system for an enhanced user experience
Implemented Stripe for convenient and secured billing operations
The first MVP was ready without any delays at the exact date The Devout planned. Next, within another 6 months of sprints, we were adding new features and making the platform more and more stable. The client received a robust solution, which is a perfect balance of performance reliability and neat design.