Unique Subscription Platform for Clothing Rental Development

About project

Industry

E-commerce

Platform

Web

Company Profile

In Autumn 2019 we were approached with a request to develop a unique subscription platform for clothing rental. The UK-based startup “The Devout” intended to launch a monthly subscription service offering designer brands and vintage pieces. The task was concrete enough: we had to provide an end-to-end solution and come up with an MVP in six months. Once the team was formed, we immediately got to work.

Project Goals

Perform a business analysis
Design a visual appearance of the platform
Build both the backend and frontend
Conduct testing activities

Business Needs

Fill the fashion clothing rental niche in the UK

Project Details

Engagement Model
Outsourcing
Duration
1 year (6 months for the MVP)
Effort
7 people

Technologies Used

PHP
Laravel
Stripe SDK
Laravel Nova
Jenkins
Digital Ocean
Docker
ReactJS

Features Implemented

Engineers developed a scalable platform available for seamless implementation of new features, third-party app integrations, and order flow optimization
Prioritizing smart time-to- market, we used Laravel to deliver an easy-to-use admin panel for website and order management
Along with development, we also provided static content for the website including privacy policy and terms and conditions pages
Developed a user-friendly shopping cart, catalog, and private account system
Implemented recommendation logic and a coupon system for an enhanced user experience
Implemented Stripe for convenient and secured billing operations

Results

The first MVP was ready without any delays at the exact date The Devout planned. Next, within another 6 months of sprints, we were adding new features and making the platform more and more stable. The client received a robust solution, which is a perfect balance of performance reliability and neat design.

Want a similar project?

Yes